Our digital division is e.g. highly specialized in interlinking online measures from company headquarters with connected retail partners and consumers.
Digital Strategy
- Consulting for digital brand building and brand communication
- Analysis, assessment, development, and implementation of SEO/SEA strategies
- Development of multi-channel content strategies and concepts for dynamic ads
- Media planning and consulting for digital campaigns
PRM, CRM & CXM
- Email campaigns (acquisition, retention, promotion etc.), newsletters
- Marketing-automation for clients and prospects
- Lead-generation and conversion-campaigns
- Optimization of user experience and customer journey
- Web & performance analytics
Interactive
- Websites, microsites, landingpages, web-apps and accelerated mobile pages
- Realization of gamification-projects
- Virtual and augmented brand-experiences
- Development of chatbots and automated CRM-systems
Development
- Full-service-banner programming
- eCommerce-solutions and configuration
- Programming of marketing and sales apps
- IT-systems, data bases, CRM-extensions, and interfaces